The Nitty Gritty Part 2: Unladen Swallow

Written by Chad McElwain 2 months ago

We are building something together. We are building something "The likes of which the World has Never Seen" or so you think. Here is the nasty, dirty, terrible truth that you should just accept right now. Our amazing "something" is true for one, if not all of the following statements.

  • It has been done before. Probably many times.
  • Someone else is trying to do the same thing, right now and are most likely closer to having it done than you are.
  • Your idea is bad, just bad and you should stop. Not give up but without a doubt stop, rethink and pivot. Ideation requires lots of stops and pivots.
  • You will want your special something in one of your favorite colors, despite what your designer says.

Now, just because one if not all of the statements above are true; I implore you to read the next words aloud while standing on top of the nearest desk, counter whatever. It doesn't matter! The truth is who cares? If you want to create a cornflower blue robot that vacuums your house for you then do it. Make it the best cornflower blue "Not Roomba" you can. But, understand everyone in the world will compare it to what they already know, in this case the real Roomba.

Nitty Gritty Lesson 1:

You will be compared to what already exists no matter what. Having things in common is great, but our differences are what really make us special, products and ideas are the same. Perfect doesn't exists and if it did, it would be boring. Get over that right now. It isn't going to be perfect.

Nitty Gritty Lesson 2:

The longer you spend trying to make your idea perfect the longer your idea will hurt you. You can try as hard as you like and put all your resources into making the perfect product but at the end of the day, it will never be perfect. Trying to make something perfect will hurt you emotionally, physically and financially.

Nitty Gritty Lesson 3:

Ideas cost, period. Whether you measure that cost in time or finances they cost.

Nitty Gritty Lesson 4:

A product or idea is like a child. You wouldn't tell a child that they could only have one shoe of the pair on clearance and that one shoe couldn't have shoe strings. If you are going to do something do it right. If you don't think you can afford to do it right, find a way. Raise the money, find investors, cash in your Magic the Gathering card collection. If you look around there are plenty of ways to find and raise what you need to make your idea happen.

Those folks in the above photo made a couch fly. Granted they used a helicopter, an obvious pivot, but fly it did (until later in a not shown photo when it abruptly didn't). You do what you have to do to make it happen. As the product owner that inspired this series (Kansas City Comets) said just today: "If there is a will, there is a way".

Nitty Gritty Lesson 5:

Do it. Quit talking about it. Quit putting it off. We can help you. If you want a Comet. Fine we will help you make one. If all you see are obstacles fine, so what, we will help you get over them. There is always help if you ask for it.

To sum up.

  1. Own it. You will be judged.
  2. Let go of it. Perfect does not exist.
  3. Find peace with it. Investment is required be it time and/or money.
  4. Use it. No excuses. Resources are out there find them.
  5. Do it. Well get going. No one else is waiting on you but you.

Sometimes you have to ask a few times, but eventually if you are persistent and tenacious you will find the help you need. And, if you need a partner we are a phone call away. Thanks for reading and following along! Please visit our website activelogiclabs.com for more photos of this and other projects. If you need help with your idea please contact us!

Come back for Part 3: Some Assembly Required, and thanks again! just-chad